Introduction As a startup or emerging business, you have a lot on your plate. You're trying to build the right product, grow your user base, and keep your existing customers happy. You've got a lot of moving parts that all need attention at once-but few are as important as acquiring and retaining customers. As Sam Altman, one of the founders of YC said, "Growth solves (nearly) … [Read more...] about Data-Driven Startup Growth with Performance Marketing
For one day only, we'll bring together 60 Data & Analytics Leaders from the largest companies within/near Dallas! This is CDM Media's most sought-after event allowing every attendee the opportunity to build new strong professional connections, catch up with like-minded peers, gain the most current insight from those facing similar challenges, generating ideas and best … [Read more...] about Chief Data Officer Dallas Summit
Artificial Intelligence (AI) is rapidly transforming our world and is becoming increasingly crucial in commercial operations. According to Deloitte's research, 73 percent of IT and line-of-business executives perceive AI as an essential aspect of their present operations. It's evident that AI has enormous promise in practically every aspect of our lives, but AI systems can only … [Read more...] about AI development is driven by web data collection
Influencer marketing has seen a massive explosion in popularity over the last year. Big Commerce goes on to note that 17% of businesses who use influencer marketing will sink more than half of their marketing budget on this channel in 2020. With such a massively growing industry, it's not surprising to see companies making a few missteps here and there. Influencers are, after … [Read more...] about How AI Can Solve Influencer Marketing Mistakes
A topic of growing importance, Marketing analytics, plays a crucial role in identifying business opportunities and improving operational excellence. At a time, when the value and power of data is tremendous, marketing analytics is important for marketers, more than ever before, to overcome their challenges and benefit from big data. As a matter of fact, the global marketing … [Read more...] about Marketing analytics and why is it important?