So I thought I was being original for writing a piece on datafication. But when I … The Datafication of People and Stuff and ThingsRead more
Hadoop
Have Marketers Taken Big Data Too Far?
Paula Rosenblum writes a fun piece regarding the creepiness of retailers using their Big Data. In it, … Have Marketers Taken Big Data Too Far?Read more
Ford Drives In The Right Direction With Big Data
If I had asked people what they wanted, they would have said faster horses, the famous … Ford Drives In The Right Direction With Big DataRead more
Five Factors to Consider for Your Big Data Initiative
The four Vs. If youre reading this post, chances are good you know what they stand … Five Factors to Consider for Your Big Data InitiativeRead more
Cooking with Big Data
When you think of Big Data, the types of companies using it are probably technology based, … Cooking with Big DataRead more