In the old days IT was about saving money, while Big Data is about making money. If Big Data is about making money, it is about creating value and value should be placed on the balance sheet as an asset. A recent study by SAS showed that around 20% of the large UK companies are already assigning financial value to their data on the balance sheet of the company, so more … [Read more...] about How to Define Big Data On Your Balance Sheet
Data
How Amazon Is Leveraging Big Data
Amazon has an unrivalled bank of data on online consumer purchasing behaviour that it can mine from its 152 million customer accounts. Since many years, Amazon uses that data to built a recommender systems that suggest products to people who visit Amazon.com. Already in 2003 they used item-item similarity methods from collaborative filtering, which was at that time … [Read more...] about How Amazon Is Leveraging Big Data
Packetloop Is A Big Data Security Analytics Platform
Company Packetloop Address Suite 8.06 70 Pitt St Sydney, 2000, Australia Founders Tyson Garrett, Scott Crane & Michael Baker Founded May 2011 Funding $ 0 Employees 5 Website www.arbornetworks.com Rating 6 bits  With big data come big security issues. The more data that is available, the more data that needs protection. At the moment only half of the … [Read more...] about Packetloop Is A Big Data Security Analytics Platform
Geckoboard Offers a Real-Time Analytics Dashboard
 Company Geckoboard Address Unit 310, Curtain House, 34-146 Curtain Road, London, EC2A 3AR, United Kingdom Founders Paul Joyce & Rob Hudson Founded 2010 Funding $ 1.8 million Employees 25 Website Geckoboard Rating 7 bits Geckoboard is a data communication tool that connects to all your data sources and displays your most important metrics on a … [Read more...] about Geckoboard Offers a Real-Time Analytics Dashboard
The Australian Open Gives Fans Deeper Insights With Data
For 20 years now, IBM is the main technology partner for the Australian Open. In just two decades, the Australian Open went from a watch-only tennis tournament to a full-interactive, data-rich tennis tournament that caters for the needs of millions of fans from around the world who want to know all about their favourite tennis player. During this years Australian Open, IBM has … [Read more...] about The Australian Open Gives Fans Deeper Insights With Data
