Connecting the Dots: Building a Digital-First, Customer-First Enterprise Amid economic uncertainties, the ever-evolving technology landscape is fundamentally altering customer behaviour. This brings an inherent complexity in how technology is integrated within enterprises, making it business-critical for close collaboration amongst cross-functional teams. At the enterprise … [Read more...] about Chief Customer Officers (CCO) & Enterprise Leaders Summit 2024
CRM
How Machine Learning and Artificial Intelligence Empower CRM
Could machine learning and artificial intelligence be the next big thing for customer relationship management (CRM) software? The experts believe so since these technologies can help businesses get more value from their data. As companies continue to grow, so must the tech stack used to manage them. This is especially true for CRM solutions, which need to keep up with the … [Read more...] about How Machine Learning and Artificial Intelligence Empower CRM
A Complete Guide to Customer Relationship Management
When it comes to running a business, one of the most important things is keeping your customers happy. There's no better way to do this than having a solid but simple CRM system in place. It allows you to keep track of all the different ways you communicate with your consumers. This isn't it. There's so much more you can accomplish with the help of customer relationship … [Read more...] about A Complete Guide to Customer Relationship Management
Salesforce Classic vs Lightning: Major Differences to Look at Before Opting for Migration
Transformation is the key to success While Salesforce Classic has been an industry favorite CRM for years, it no longer supports new features and updates. Because of Classic's limited features and scalability, businesses prefer to migrate from Classic and other CRMs to the all-new Lightning Experience. But this does not mean that Salesforce Classic is less useful or … [Read more...] about Salesforce Classic vs Lightning: Major Differences to Look at Before Opting for Migration
Prepping your CRM for AI: How to Lay the Foundation for Data Success – Enterprise Data & AI
Enterprise Data & AI is hosting guest speaker Guy Hanson, Vice President, Customer Engagement (International) at Validity Inc.?and his presentation "Prepping your CRM for AI: Why AI Initiatives Fail & How to Lay the Foundation for Data Success" Tuesday, March 15, 2022 at 12 PM - 1 PM ET!' ' Welcome to the age of Big Data. With over 1.145 trillion MB of data created … [Read more...] about Prepping your CRM for AI: How to Lay the Foundation for Data Success – Enterprise Data & AI
