When the web was developed over 25 years ago, the technologies in place significantly lowered the cost of building a global company. Thanks to the internet, it has become possible to reach a large part of the global population simply from behind your computer. Those companies who first understood the power of the web, and managed to execute their vision correctly, are now the … [Read more...] about Blockchain Requires Industry Collaboration: The Launch of INATBA
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Why Ricardian Contracts, not Smart Contracts, are Blockchain’s Killer Application
Smart contracts have been dubbed the killer application of distributed ledger technology. Within every industry, smart contracts will provide significant efficiency benefits. They will reduce transaction times between stakeholders from weeks to minutes or seconds. Especially within global supply chains, smart contracts will kickstart data-enabled collaboration. They can offer … [Read more...] about Why Ricardian Contracts, not Smart Contracts, are Blockchain’s Killer Application
3 New Year’s Resolutions for Your Organisation in 2019
2019 promises to be the Year of Truth, with a lot of new exciting developments. Blockchain will become the gold standard for supply chains, and crypto currencies will slowly start to increase in value again (though not bitcoin). There will be significant developments in quantum computing and machine learning, creating new opportunities to advance research. However, not all will … [Read more...] about 3 New Year’s Resolutions for Your Organisation in 2019
3 Reasons Marketers Should Care About Data Governance
Emma Hilton, contributing writer at ZAP Data Hub, discusses why she gives a hoot about data governance, and why you should too. Data is the lifeblood of modern digital marketing. As marketers, we understand that we need to gather data in order to drive insight to fuel future efforts and make them more effective. From retargeting lists through to behavioural insights and … [Read more...] about 3 Reasons Marketers Should Care About Data Governance
Why Data Collaboration is the Next Revolution
If you believe, as I do, in the wisdom of the crowd, then it's time for a wholesale shift in how people think about data discovery and analytics. The current working model in the Big Data space typically has companies keeping all of their work within their walls. When they talk with others in their industry there's little collaboration for fear of destroying the value they have … [Read more...] about Why Data Collaboration is the Next Revolution