AWS Data Exchange webinar: How Yum! Brands uses location data from Foursquare to make smarter decisions

You are invited! Join AWS Data Exchange to learn how data-driven companies are integrating third-party location data to improve where they open new business or enhance in-app features.

WHEN: May 6th | 11:00 AM PT (2:00 PM ET)

Join this webinar to discover how Yum! Brands and other organizations are leveraging location-based data to boost in-app location accuracy, increase in-store foot traffic, and expand ecommerce business.

Attendees will learn:

• How data providers, such as Foursquare, can pinpoint firmographic details such as venue name, address, and category, as well as rich content attributes such as photos, reviews, and tips
• The value received from leveraging visits’ data that provides insight into certain categories, chains, or individual venues
• How to improve data pipelines for assessing high quality and relevant location-based third-party data
• Data analysis strategies as they apply to faster insights and business outcomes
• Techniques to distill key insights into data visualization tools
• How and why diverse data can enrich analytics

Register now!