Unlock the potential of SendPulse and improve how you design, launch, and optimize omnichannel marketing campaigns. This hands-on course helps email marketers connect email, chatbots, web push, SMS, and CRM actions into customer journeys that respond to contact behavior. Throughout the course, you’ll explore: Email Campaigns: Compare plans, verify sender identity, segment contacts, and schedule newsletters while applying deliverability practices. Automation 360: Select triggers, communications, logic, actions, and goals to publish a measurable multichannel workflow.
Chatbot Design: Connect a chatbot channel, configure settings, and script branching lead-capture conversations while comparing channel rules. Unified Journeys: Route contacts between email, chatbots, web push, and CRM while seeing how API guides support external integrations. Analytics and Optimization: Read email, chatbot, and workflow reports to diagnose drop-off and propose testable improvements. By the end of the course, you’ll be able to produce working SendPulse assets—segmented campaigns, chatbot flows, a four-tool journey, and an evidence-based optimization report—ready to apply in your marketing work.