Numbers rarely convince anyone by themselves. What moves people is the story around them, and that’s exactly what this course teaches you to build. This course shows you how to find the one insight in your data that actually matters, design visuals an audience can read at a glance, and turn a spreadsheet’s worth of numbers into a narrative people remember, all using Adobe Express. You’ll start by learning why raw data needs a story and design to land, then practice pulling out the single “aha moment” worth building around.
From there, you’ll work with color, hierarchy, and typography to make your numbers clear rather than cluttered, and learn the difference between visuals meant for exploring data and visuals meant for explaining it. By the end, you’ll plan a data story around your key insight and build it out as a chart or infographic in Adobe Express, using generative AI to support the visuals along the way. You’ll finish with the ability to take a pile of data and make an audience genuinely care about what it’s telling them.
