Creator: University of Colorado Boulder
Category: Software > Computer Software > Educational Software
Tag: applied, content, marketing, media, principles
Availability: In stock
Price: USD 49.00
In a world where musical content of all kinds can be found anywhere and everywhere, developing a distinctive artistic brand is critical to any musician's professional success. Whether you're an emerging professional musician or a seasoned pro looking to up your game, you will gain knowledge of basic marketing principles as applied to the performing arts.
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These principles include using visual and design elements to define your artistic identity, strategies for effective marketing through a variety of media and channels, and developing a social media strategy for their professional brand.