The digital age has proffered unlimited benefits to the customer and retailer through advanced technologies that make marketing products and services available over a plethora of devices and channels. While all this is happening, a vast amount of information is being created from various important actions including social media mentions, site traffic, server log files, point of … [Read more...] about Why Retailers Should Focus On Big Data Security
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The Disruptive Impact of Big Data on Retail
The retail shopping experience has changed dramatically since its inception in the early 1900s. Competition is fiercer than ever with a growing array of brick-and-mortar and online sellers for a .consumer to choose from. Todays retailers are learning to embrace the changes brought by technology rather than lose customers to the convenience of online shopping. Encouraged by a … [Read more...] about The Disruptive Impact of Big Data on Retail
4 Tips for Harnessing Key Trends In Big Data in Retail
Marketers everywhere continue to struggle when it comes to getting their hands around Big Data, and this is also true of individuals within the retail sector. Despite the fact that information is bombarding them at all times, it proves challenging to harness the power of that material and keep things contained in times of threat. It is important to realize that in the absence … [Read more...] about 4 Tips for Harnessing Key Trends In Big Data in Retail
Why IT Spending Took a Nosedive in 2015
If you looked at a graph of 2015s worldwide IT spending predictions, you wouldnt know if you were looking at a blueprint for a roller coaster or an IT spending graph. Worldwide IT spending topped out at $3.52 trillion dollars by the end of 2015, but the predictions throughout the year had it going all over the place. At the beginning of the first quarter, Gartner said IT … [Read more...] about Why IT Spending Took a Nosedive in 2015
How to Predict Demand For Fresh Bread in Supermarkets
With a yearly turnover of 400 mil EURO, Bakkersland is by far the largest bakery in the Netherlands. Early every morning, the organization's 300 trucks deliver approximately 2 mil fresh baked breads to 1,200 supermarkets. In order to predict the consumer demand per-day per-retailer, Bakkersland asked GoDataDriven to develop a predictive sales planning model. This machine … [Read more...] about How to Predict Demand For Fresh Bread in Supermarkets
