QUICK FACTS

HEAD OFFICE

32-38 Scrutton Street
The Roma Building
London EC2A 4RQ
United Kingdom

COUNTRIES SUPPORTED

United Kingdom

category

CATEGORIES

Big Data, Analytics

INDUSTRIES

Other

PRICING

Free Trial

None

SIZE OF CUSTOMERS

Small

 
Founders:
Yali Sassoon,
Alexander Dean
 
Year founded:November 18, 2011
Investors:
 
#Employees:1-10 employees
 

Overview

Snowplow is an enterprise-strength event analytics platform that does several things: 1) It identifies your customers and users and it monitors how they use your website or application. It stores your visitors' behavioural data in an event data warehouse that is scalable and easy to control. 2) It enables users to combine Snowplow analytics with 3rd party platforms such as PPC providers or Adwords or your CMS platform. 3) It lets users plug in any analytics tool to analyse data including Big Data tools such as Hive, Mahout, Pig or traditional BI tools such as Tableau.

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