155 Seaport Boulevard
Seaport West Building, Third Floor
Boston, MA 02210
United States


Australia, Canada, Japan, United Kingdom, United States





Automotive, Business Consulting Services, Consumer goods, Electronics, Financial Services, Market research, Media and entertainment, Public sector and governments, Retail, Technology, Telecom, Travel, leisure and hospitality



Per named user basis


Large, Global Enterprise, Medium

Candace Fleming
Year founded:August, 2007
Funding received: $11.2 Million
#Employees:106 employees
Awards won:Fast Company's 10 Most Innovative Web Companies; Twitter Certified Products Program


Crimson Hexagon is a patented social media analytics platform using big data to generate insights into the ever-growing volume of conversations happening in the online world. Their analytics platform called Crimson Hexagon ForSight, is based on a new mathematical theory that was created at Harvard. The big data startup can help organisations with information about how customers really feel about a brand, how they react to advertising or what the most important drivers are for customers to buy a product.

The platform delivers near real-time insights in the billions of conversations that are happening online. Crimson Hexagon claims to analyse all kinds of messages in the blogosphere and social network ranging from tweets or Facebook posts to forums and even the Chinese Sina Weibo platform. In addition they include millions of blogs, YouTube comments and TripAdvisor/Amazon reviews. In fact, their social media analysis library currently already contains over 250 billion posts. This vast library allows them to learn from what people are saying online and with an accuracy of 97%

It is capable of identifying patterns in the message that people place online to express their opinion about a variety of topics. These patterns will help find answer to specific questions about how customers think about your company. This information can help marketers better personalize and create their messages for a specific target group. The platform provides a clear dashboard that shows for example the amount of positive or negative comments, the total mentions. User can drill further down into the


In order to contact Crimson Hexagon, you have to be a registered Datafloq user

Register here or Login

Your request has been sent. However, unfortunately this vendor has not claimed their profile, therefore they will not receive an email with your information.