QUICK FACTS

HEAD OFFICE

4390 US Highway 1
Suite 120
New York NJ 08540-6617
United States

COUNTRIES SUPPORTED

North America

LANGUAGES OFFERED

English

category

CATEGORIES

Analytics

INDUSTRIES

Advertising, Media and entertainment, Technology

PRICING

Subscription

TYPE OF CUSTOMERS

For profit

SIZE OF CUSTOMERS

Large, Global Enterprise

 
Year founded:2000
Funding received:$ 120.3 million
Investors:
 
#Employees:75
Patents:13
Vendor size:medium
 

Overview

INVIDI Technologies Corporation provides software applications that track targeted advertising. It offers Advatar, a digital set-top box application that delivers addressable targeted advertising and marketing messages to individual viewers. It facilitates the sales of digital products, digital tiers, and digital services, such as VOD, PVR, and pay-per-view events; Internet, voice, and wireless services; and triple play offers.

Advatar serves multi-channel video programming distributors, marketers, advertisers, and media buyers and sellers. The company also provides INVIDI Advertising Decision System, an addressable television advertising technology for managing advertising decisions and selections for household delivery in the evolving business of television advertising.

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